Is the modern mantra. And for good reason.
IP is as much as over. There is no point selling the same box as everyone else.
We must differentiate and be inspiring, and seek to improve the ways things are done.
We have to learn to live within our means, and reduce waste.
We want to be as efficient as we can, because ultimate complicity allows ultimate simplicity.
And we all want an easy life – so positive progress it is.
You can set-up a basic business on-line in a week, and be selling.
You can still own great keywords so you can attract thousands to your business, and provide your goods or services, or anyone elses goods and services.
Build your own thing.